BUILD YOUR CAMPAIGN

Choose from the following suggestions to build your #ThanksToCamp content library - as much as you have time for!

More languages of this page are coming soon! Keep an eye on our social media for updates

1-hour (or less!) Time Commitment

Workshop Video!

Show this video to your staff ambassadors who will be gathering your #ThanksToCamp content!

Assign a staff member to take photos/videos of as many campers as they can in one activity period at camp - each camper should be holding up the #ThanksToCamp sign with their own story!
Alternatively: take photos/videos of staff members!

Lightning Round!

What’s your goal? Campers or staff? See how many pics your staff can collect in ONE HOUR or less!

Download posts from our Ready-to-go offerings to post on your social media; tweak the captions to reflect your goal (camper registration, staff recruitment, fundraising) and schedule them 2-3 times per week leading up to e.g. registration opening

Use Ready To Go Posts

Feeling pressed for time? Anyone can use these to build a quick #ThanksToCamp campaign!

To close out the camp season with your staff, take a moment for them to write up THIS year’s #ThanksToCamp story, and take a picture/video of each of them before they leave

Last Day Staff Pic!

Transform those memories into testimonials - your staff are your biggest fans!

4-hour Time Commitment

Use the Building Blocks graphics (in Canva or another photo editing tool) to put together your own simple #ThanksToCamp posts

Customise Your Social Media Posts

With a little creativity and a little help from us, you can look like a social media pro in no time!

Use the #ThanksToCamp camper activity (1 hr prep; 1 hr delivery; 2 hrs to edit and post content)

#ThanksToCamp CAMPER Program

More than just a lightning round - let’s get intentional about talking with campers about their #ThanksToCamp stories!

Use the #ThanksToCamp staff training activity (1 hr prep; 1 hr delivery; 2 hrs to edit and post content)

#ThanksToCamp STAFF Training Program

Got an hour in your staff training period? Here, we built you a session

Create and send a short survey to families ~2 weeks after their camper is back home from camp. Ask them to finish the sentence: “Thanks to camp, my child…” - these stories can be turned into posts using the building block content to add #ThanksToCamp flair

Easy Family Testimonials

We know you’re sending out satisfaction surveys to families anyway, right? Add in #ThanksToCamp!

Reach out to a select group of your camp alumni (did any famous people attend your camp?) to share their #ThanksToCamp story with you by taking a photo or video of themselves holding their #ThanksToCamp sign - you can also ask them to share it on their own social media, tagging your camp
Want to reach a wider audience? Include it in your next alumni newsletter!

Alumni Spotlight

Who can share the long-term impact of camp better than your alumni? They’ve got the BEST stories!

Add the #ThanksToCamp logo to your camp t-shirts - leave a blank space for people to write their own story
For staff: have it ready for opening day as a conversation piece with their new campers
For campers: have it ready for the last day to send the campers home with their best camp memory

Best T-Shirt Ever Campaign

Send your staff and campers home with a tangible reminder of why they just had the Best Summer Ever

8-hour Time Commitment

Make your own #ThanksToCamp music video! Add video footage of your own camp’s activities and beautiful spaces, as well as short videos of your campers, staff, and/or alumni holding their #ThanksToCamp signs in the middle of our existing campaign video - it will be like you were with us from the start! Feel free to use your own music, or the provided Camp Song by Peter Katz

Plug and Play Music Video

Warning: this video may cause nostalgia, happy tears, and warm fuzzy feelings. Be a part of the magic, and send it to your staff, campers, alumni, families, and donors!

Links to download song & video pieces COMING SOON!

Run your #ThanksToCamp Campaign on Social Media!

Share what you’ve collected with the world on your social media!

After the camp season

1 week after camp: Ask staff members to share their camp memories from the summer using #ThanksToCamp, aim to get at least 5 and post or re-share them over the course of 2 weeks.
4 weeks after camp: Over the course of 1 week, share 3 campers’ #ThanksToCamp stories
6 weeks after camp: Over the course of 1 week, share 3 parents’ #ThanksToCamp stories

For Registration

Post campers’ #ThanksToCamp stories …

1 month before your registration starts
2 weeks before your registration starts
3 days, 2 days and 1 day before your registration starts
On launch day of registration
2 weeks after your registration has started
1 month after your registration has started

* Bonus! For every 2 campers’ #ThanksToCamp story you share, share 1 parent’s #ThanksToCamp

For hiring

Post staff members or alumni #ThanksToCamp stories …

2 weeks before you start hiring staff
On launch day of your hiring season

Leading up to camp opening

Post campers, staff members or alumni #ThanksToCamp stories …

1 month before camp opens for the season
2 weeks before camp opens for the season
The day before camp opens for the season

During the low or off seasons

Post campers, parents, staff members or alumni #ThanksToCamp stories …

On 2 off-camp season holidays in your country, when families are thinking about child care for the camp season
Every 3rd week of off-season/low-season months

Did you collect content for more posts?

Increase the frequency of posts through the year (see if you can do 1 post per week during the low or off season!), look for other times when your camp might benefit from a #ThanksToCamp story being shared.

Are you wishing to post more often but don’t have enough content?

Use our ready-to-use posts instead!